A fact that everyone knows: Big brands and agencies invest millions in mass commercials and content. But an area that’s less talked about is how they pay to get it right. On the one hand animatic ...

An anonymous source using the pseudonym Chip Butty has uploaded the full, 87-minute animatic for Sony Pictures Animation’s Popeye project from Genndy Tartakovsky, and shared the video exclusively with ...

Pretty Pretty Please I Don’t Want to be a Magical Girl is an affectionate parody of magical girl cartoons, centered on Aika, a magical girl who really doesn’t want this, thank you very much. The pilot ...

In June of 2012, Edgar Wright (Shaun of the Dead, Hot Fuzz) filmed a proof-of-concept reel–in under a week–to establish the look, tone and visual effects of his Ant-Man film. The test footage was ...