One thing annoys me about conversion rate optimization. Want to hear what it is? It’s the idea that there’s a “hack,” “tweak,” or “fix” that will always and forever improve your conversion rates. Well ...

Linear Algebra (e.g. Math 240 or GenEng 205-1), Probability (e.g. ELEC_ENG 302), basic optimization and mathematical maturity. The strategic interactions among multiple agents is a fundamental feature ...

The key to search engine optimization starts with key words, which will be the topic of the next Debunker. Then we’ll talk about how and where to submit your listings, pay-per-click, link popularity, ...

“Optimizing for” something has a simple colloquial meaning of setting things up to get as much as you can of something—anything from health to happiness to salary payments in the bank at the end of ...