Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

It seemsthat we still haven’t fully realized just how profoundly the pandemic has changed consumer behavior. People have ...

GenAI has become the third most frequent use case scenario in consumer roller coasters. A remarkable increase in the number ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

The "TrendSights Analysis 2025: Self-Reliance" report has been added to ResearchAndMarkets.com's offering.

Regret theory postulates that decision‐makers do not solely evaluate outcomes based on traditional expected utility; they also incorporate the anticipated emotional response resulting from realising ...

Most people are well tuned in to the fact that their bodies can get worn out from too much exercise. However, generally, it does not seem that people think of the brain in the same way. But they ...

Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I looking to achieve? The scope and nature of the decision to be made will ...

In the ever-evolving digital landscape, understanding how consumers search for services online is crucial for businesses seeking to gain market share. By grasping these search patterns, agencies can ...

Strategic decision-making is the backbone of any successful business. Having navigated both prosperous and challenging times in my career, I've come to realize the decisions we make can shape the very ...