Gamification provides a fun, engaging, and rewarding experience for students, employees, or customers to learn and support a business. It applies game-design elements and game principles in a non-game ...

The growing adoption of sales gamification software, coupled with the rising demand within the industry, is set to drive significant market expansion. As more businesses recognize the benefits of ...

It’s no longer enough to for employees to log onto the intranet to download a few company policies and start a chat about a project with a coworker. Employees need to be enticed with games and social ...

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Gamification - where game mechanics are used to engage employees - can have a direct and substantial impact on a company's revenues. The idea has been around for a while, but it has only recently ...

A new report indicates that gamification tools effectively motivate and engage employees at work, but money and promotions are still the most effective rewards. Employees enjoy corporate gamification ...

One of the most critical facets that make a business thrive in a highly competitive market is its marketing campaigns. This is why marketing teams should keep improving content creation strategies to ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. “Gamification” may sound like a new way to waste time, but proponents of the technique, which involves using ...

Looking to boost user or customer engagement with gamification software? Use our buyer's guide to choose the best gamification platform for your business. Explore Get ...

Gamification is so much more than points and badges. In fact, by 2015, Gartner predicts that gamification to be the primary mechanism used by 40 percent of Fortune 1000 companies to transform business ...