Forbes contributors publish independent expert analyses and insights. Rebecca Shaddix covers overlooked aspects of big data and technology. Oct 28, 2024, 10:45am EDT Attribution in marketing gets a ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

Is your organization about fun? How often do your customers giggle? How much of your business strategy is about funniness—not just entertainment, but customer experiences made joyful by design? What ...

Opinions expressed by Entrepreneur contributors are their own. Having a well-defined exit strategy from day one is essential and gives entrepreneurs the power to dictate how they leave their business, ...

Current political and economic issues succinctly explained. The United States is living through the most intense period of geopolitical competition since the end of the Cold War, and its strategic ...