User experience (UX) -- the most important piece of application delivery -- is often misunderstood. That's the view of Aaron Sanders, who states that UX often gets confused with user interface (UI).

Max Cyrek, CEO of Cyrek Digital, is an SEO expert, web designer, and digital marketing consultant with over 10 years of experience. Metaphorically speaking, UX and UI are like a living space: Building ...

Editor's Note: This article has been updated on August 28, 2023 to include new data and information. In the digital age, the way a product or service feels to users can make or break its success. At ...

Below are some key characteristics of good UX/UI design: • Simplicity: In an information-saturated environment, users seek simplicity and clarity. A clean, intuitive interface helps reduce cognitive ...

What's the difference between software and shelfware? Often, it's the user interface and user experience (UI/UX) associated with the solution. Do people dread a particular UI/UX, or do they find it a ...

Front-end developers make five mistakes when it comes to website and app user interfaces. When it comes to website and app design, user interface (UI) is king. After all, your users see the UI first ...

A version of this article appeared in the Summer 2016 issue of strategy+business. Several years ago, a brilliant engineer devised a new software tool for augmenting decision making. He was justifiably ...