StoryPop UGC Agency has announced an enhanced organizational focus on user-generated content (UGC) as a foundational ...

For proof of the uncertainty facing marketers in 2025, look no further than the industry’s ping-ponging projections for ad spending. WPP Media (the former GroupM), which released its global midyear ad ...

StoryPop UGC Agency has announced a strengthened focus on its User-Generated Content (UGC) marketing capabilities, reflecting the rising demand for authentic, community-driven content in today’s ...

User-generated content (UGC) refers to any content—reviews, photos, videos or social media posts—created by your customer base about your brand. Sharing these genuine user experiences can help build ...

With the release of MindsEye just days away, the game’s director, Leslie Benzies, paid a visit to IGN Live today to discuss the new third-person action-adventure game. MindsEye is not an open world ...