Local SEO is a smart skill set to master, especially if you have a local business. All local businesses – from law firms to restaurants to retail stores to beauty salons – can benefit from local SEO.

SEO has changed dramatically in recent years, shifting focus from keyword stuffing and backlinks to prioritizing trust, relevance and user experience—especially on a local level. With the rise of AI, ...

Opinions expressed by Entrepreneur contributors are their own. While globalization has significantly changed the marketplace, many businesses start building their success by selling to local customers ...

A study of 8.7M Google results finds review engagement correlates strongest with Local Pack visibility, with tactics varying by industry. A Yext study finds common SEO advice doesn't work for every ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When I published my analysis on the fading effectiveness of traditional local SEO, the ...

As voice search rapidly transforms the digital landscape, Local Marketing Plus SEO, a digital marketing consultancy specializing in trades and service industries, highlights how this shift is ...